Little London Awards 2017: the winners


    The Little London Awards ceremony was held last night, and we can now officially reveal the lucky winners who walked away with a special accolade…

    On a dark October evening in the heart of Belgravia, we unveiled the 22 winners of the Little London Awards to a crowd of esteemed guests. The readers of Little London and Baby London voted in their thousands for 18 categories, with a further four chosen by our panel of judges – best product, best new product, best new brand and brand of the year.

    Without further ado, here are our lucky winners in full…

    Winner of best m
    Isabella Oliver, winner of the best maternity fashion brand

    Best app
    Winner – Hopster
    Runner up – Ebookadabra

    Best baby essential
    Winner – BabyBjörn Baby Carrier One
    Runner up – Huggies Little Swimmers

    Best blog
    Winner – The Dad Network
    Runner up – Mama Still Got It

    Best boutique
    Winner – Molly Brown London
    Runner up – Lucy & Belle

    Best changing bag
    Winner – Jem + Bea’s Jemima bag
    Runner up – PacaPod’s Madison bag

    Best children’s fashion brand
    Winner – Emile Et Rose
    Runner up – Wild & Gorgeous

    Best children’s food brand
    Winner – Little Dish
    Runner up – Annabel Karmel

    Winner of best children's food brand, Little Dish

    Best children’s shoe brand
    Winner – Clarks
    Runner up – Start-rite Shoes

    Best children’s toy
    Winner – LEGO Juniors
    Runner up – Gymboree Bubble Oodles

    Best family day out
    Winner – ZSL London Zoo
    Runner up – Lapland UK

    Best kids’ club, group or class
    Winner – Gymboree Play & Music classes
    Runner up – Little House of Science, Little Discovery

    Best maternity fashion brand
    Winner – Isabella Oliver Maternity
    Runner up – En Vie De Fraise

    Best nursery necessity 
    Winner – Sleepyhead of Sweden Sleepyhead Deluxe
    Runner up – Matchstick Monkey teething toy

    Best online retailer
    Winner – My 1st Years
    Runner up –

    Winner of best children's shoe brand, Clarks
    Winner of best children’s shoe brand, Clarks

    Best pregnancy essential
    Winner – Bump & Baby Club
    Runner up – Elderflower & Delilah Maternity Feed 3-in-1

    Best pushchair
    Winner – Bugaboo Cameleon 3
    Runner up – Uppababy Vista

    Best travel company
    Winner – Powder Byrne
    Runner up – Abercrombie & Kent

    Best travel essential
    Winner – Sleepyhead of Sweden Sleepyhead Deluxe
    Runner up – Bundle Beds

    Best new product
    Winner – Storksak cabin carry-on bag
    Runner up – Smalls merino swaddle

    Best new brand
    Winner – Scamp & Dude
    Runner up – Kit & Kin

    Best product
    Winner – Childs Farm baby moisturiser
    Runner up – Stokke Tripp Trapp

    Brand of the year
    Winner – Nine In The Mirror
    Runner up – Naturalmat